How to Pitch to a Top Blogger

A down-trodden economy is no time to pull your marketing muscle. If anything, it’s a time to keep flexing it.

Though some cost-effective (read: cheap) marketing methods surely wouldn’t hurt. Million-dollar Super Bowl ads are nice and all, but cheap marketing tactics are totally the way to go.

With that said, I found a few blog entries around pitching your web start-up to influential bloggers like Michael Arrington, Pete Cashmore, Robert Scoble, and the ilk. There are already tons of tips on pitching to VCs. So it’s refreshing to see so many posts on pitching to bloggers. (There are actually way more than I’ve listed here, wow!)

There are a ton of great tips here. A few notable ones are:

  • Build a great product
  • Start a buzz on smaller blogs first
  • Perfect your elevator pitch (helps with VCs and bloggers, apparently)
  • Make your pitch relevant & timely to the blogger

I hope this helps. Good luck pitching your business!

Author: Mike Lee

An idealistic realist, humanistic technologist & constant student.

2 thoughts on “How to Pitch to a Top Blogger”

  1. thank you for this list it is helpful. some of these influential bloggers are full of themselves imo but they are still useful.

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